In short, I was dumbfounded when I was watching the 2 minutes long ads that combined with the Japanese traditional element of worshiping a deity. The atmosphere at first filled with an eerie air of die hard yakuza worshiping their data protection deity. Huh? In this case, It’s Norton newly released Moe USB charm with each one representing a goddess and a type of protection come of it.
Norton is adapting new tactics of those who love Japanese pop culture and gears toward them in order to sell their new devices. Cute shrine maiden protecting your data? Not bad.
Norton will be releasing 6 different kinds of “protection charms”(4GB) with the purpose of :
Protecting your moe pictures (萌へ画像安全)
Protecting your precious videos (お宝動画安全)
Anime songs protection(アニソン安全)
Secret documents protection(機密文書安全)
Hidden folders protection(隠しフォルダ安全)
I personally hated Norton for its clunky antivirus the very first time I use them when I received my very first desktop computer. Nowadays, now I’m using Avast! Internet Security that comes with everything you need plus extra handy features too. On another note, I wonder how does it fight against IronKey?
Update! Those who are late to view the video which have unfortunately been removed by Youtube can download the 1080p version of it from this link.